Take heed, procrastinators: A new app rewards and punishes users based on how many items they check off on their to-do lists.
Promoted as "the world's first to-do list with a personality," Carrot aims to encourage productivity, but is more entertaining than motivating.
Each time users complete a task, they are rewarded with points, which they can later redeem for prizes (including gifts, compliments, jokes and quotes). In response, Carrot -- represented on-screen by a blue dot -- stays happy.
But when users fail to get things done -- watch out. Carrot turns red, evoking the creepy aura of HAL 9000 from 2001: A Space Odyssey. As the description says on Apple's App Store: "You do not want to make Carrot upset."
For more details, check out the video, above; then, tell us in the comments: Would you use Carrot?